Google Gemini vs ChatGPT: Generating Alt-Text. Who Wins?

An illustrative comparison between Google Gemini and ChatGPT for generating alt-text, depicted through a split design. On the left, Google Gemini is symbolized by futuristic, abstract shapes in blues and greens, embodying innovation and digital intelligence. On the right, ChatGPT is represented through a network of interconnected nodes and lines in warm orange and red tones, highlighting advanced AI technology and communication. A bold 'VS' symbol in the center accentuates the competitive analysis between the two technologies, against a backdrop that merges both designs, suggesting a blend of competition and collaboration in the field of alt-text generation.

Introduction

I’m currently subscribing to ChatGPT and Google Gemini to test them both out. One of the tasks I often use chatbots for is creating alt-text for my images.

For the importance of using alt-text in your images, see this post.

The prompt given to Gemini and ChatGPT was: ‘Alt text for this image‘.

Here is the image I used. Note that it includes text instructions and images.

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The Importance of Alt-Text in Enhancing Digital Accessibility and Engagement

An engaging feature image showcasing a computer screen displaying alt-text symbols, surrounded by diverse users engaging with digital content. The scene highlights inclusivity and accessibility in the digital realm, with a modern and professional style suitable for a blog post on the importance of alt-text for images.

This blog post, created by ChatGPT, supports another post of mine where I test ChatGPT and Google Gemini to see which is better at generating alt-text.


In the digital age, images are ubiquitous, serving as a powerful tool for storytelling, marketing, and communication across various online platforms. However, the visual nature of images can inadvertently exclude a significant portion of the audience, particularly individuals with visual impairments who rely on screen readers to navigate the internet. This is where alternative text, commonly known as alt-text, becomes a critical element in creating inclusive and accessible digital content. This blog post delves into the importance of using alt-text when posting images in blog posts or on social media, highlighting its impact on accessibility, search engine optimization (SEO), and user engagement.

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